BLOGS

  • Priced to "Leave Room"? In OC, That Room Costs You.,Bernice Devries

    Priced to "Leave Room"? In OC, That Room Costs You.

      Most sellers walk in with a number in their head. It's usually the one that costs them the most. Eight in ten sellers expect to get their asking price or more. About four in ten actually do. That gap is where coastal Orange County sellers lose money, and it almost always starts on day one. Four in

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  • Price Cuts Aren't Weakness. They're a Sign the Market Is Working.,Bernice Devries

    Price Cuts Aren't Weakness. They're a Sign the Market Is Working.

    Why coastal OC's "false tightness" label doesn't quite fit, and what it means if you're thinking about listing. For years, the playbook said price cuts meant trouble. The data is starting to tell a different story, and the local numbers tell a sharper one than the national headlines suggest. The ref

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  • What the May Housing Playbook Actually Looks Like in Coastal Orange County,Bernice Devries

    What the May Housing Playbook Actually Looks Like in Coastal Orange County

    National data calls May the year's second-biggest price-growth month. On the coast, the story splits in two. May is the housing market's annual sprint. Whether you feel it where you live depends a lot on which neighborhood you're in. The National Association of Realtors just published a piece on wha

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